National Geographic Network ID


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This project was created for my Concepts in Motion Media class, in which we were asked to create a network ID for the National Geographic Channel. The project emphasized research into the channels current brand, and asked us to focus on trying to accurately display what the channel gives viewers. Specifically, what sets National Geographic apart from every other channel. After a bit of research I decided to base my ID on NatGeo's worldliness, and insight into almost every aspect of our planet. Using various types of landscapes to symbolize this concept, I conveyed the idea that anywhere from the forests of national parks to distant smog-filled cities, National Geographic covers every topic that pertains to planet Earth.

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